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Craig A. Oldham
Craig A. Oldham
Fractional CMO and CRO
Washington, DC

Book 30 minutes with Craig

A working conversation with Craig — not a sales call. You leave with a read on where growth is leaking and what to do about it first.

A candid read on where your revenue engine is leaking
The two or three moves worth making before the next board meeting
A straight answer on whether a fractional CMO or CRO is the right call for you
Length
30 minutes
Format
Video call
Cost
No fee
Currently taking new engagements this quarter
Nothing on the calendar works? Email Craig directly and he will find a time.
Live availability
Pick a time that works
Craig's calendar
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Track record
Fractional CMO + CROB2B + PE-backedEnterprise-scale track record
Who you are meeting

Strategy and execution, in the same room

Craig is a business-tested growth strategist and the force behind Mahdlo Executive Advisors, where he leads with a no-fluff approach to scaling B2B and private-equity-backed companies.

As a Fractional CMO and CRO, he partners with founders, CEOs, and investors to align strategy with execution, build high-impact revenue engines, and turn complexity into clarity.

“Strategy is only worth what it produces in the pipeline.”

What follows the first call
01
Diagnose

A structured read of pipeline, positioning, funnel economics and team capability — what is actually producing qualified demand, and what is not.

02
Sequence

One integrated revenue plan with owners, milestones and metrics. Quick wins in the first 100 days; the durable build behind them.

03
Operate

We stay in the seat — running the cadence with your team, reporting to the board, and handing off a system that outlasts the engagement.

Bring one of these

Where Craig moves the number

Bring the problem you cannot yet name. The first session narrows it to the two or three moves that matter this quarter.

Positioning + go-to-market

Sharpen who you sell to, what you're worth to them, and the story that makes the buying decision obvious.

Revenue engine build

Demand, pipeline, and conversion wired into one measurable system — with the reporting an investor will actually trust.

Sales + marketing alignment

One set of numbers, one definition of a qualified opportunity, and a handoff that stops leaking deals.

Leadership gap coverage

CMO and CRO judgment in the room now — while you hire, restructure, or prepare for the next raise.

Ready when you are

Put 30 minutes on the calendar

Or send two lines on where you are and what you are trying to hit. You will get a considered reply, not an auto-responder.