Ryan Hall, Fractional Chief Revenue Officer
Executive Advisor · Chief Revenue Officer

Ryan Hall

Fractional CRO transforming early-stage B2B SaaS companies with advanced revenue-growth strategies

Ryan exceeded revenue goals and led business transformations at IBM, Avaya, and Verint. Now he helps founders, CEOs, and private-equity executives optimize go-to-market and make revenue repeatable — with AI and automation built into the sales motion.

Fractional CRORevenue leadership on demand
Early-stage B2B SaaSSeed through scale-up
IBM · Avaya · VerintEnterprise sales track record
AI-accelerated salesData-driven revenue strategy
About Ryan

The revenue leader founders call to scale fast

When early-stage growth has to become a repeatable revenue engine, Ryan is the operator in the room.

Ryan consistently exceeded revenue goals and led significant business transformations at IBM, Avaya, and Verint, establishing his reputation as a high-tech sales leader. Today he brings that experience to early-stage B2B SaaS companies as a fractional Chief Revenue Officer.

Founders, CEOs, and private-equity executives seek him out for optimizing go-to-market strategies, quickly solving performance problems, and improving revenue performance — and he is known for coaching top sales talent and guiding teams through rapid growth.

His growth mindset keeps teams evolving, learning, and reaching new milestones, and he builds AI and automation into the sales process to turn activity into data-driven revenue.

AI and automation turn sales activity into data-driven revenue.
How Ryan has helped businesses grow

A high-tech sales career, now on your side

01

Led worldwide security-infrastructure sales at IBM, carrying global revenue across a complex enterprise portfolio.

02

Ran customer-experience sales as VP at Avaya, aligning a large sales organization around the buyer's experience.

03

Led enterprise sales as VP at Verint, driving revenue and transformation across enterprise accounts.

04

Angel investor and CEO advisor to BrightWhistle, through a successful exit in 2017.

05

Advises early-stage founders and CEOs as a fractional CRO, installing go-to-market and revenue systems built to scale.

06

Brings AI and automation into the sales motion — research, qualification, and forecasting — to make revenue repeatable.

What Ryan does in an engagement

Four jobs, in the order they pay off

Go-to-market optimization

Sharpen segments, positioning, and coverage so the pipeline reflects real, winnable demand.

Revenue engine build

Pipeline, forecast discipline, and conversion wired into one measurable system leaders can trust.

Sales leadership + coaching

Hands-on leadership that lifts the performance of the reps you already have.

AI-accelerated execution

AI and automation embedded where they compress cycle time and sharpen the numbers.

Executive experience

Operator seats, not advisory titles

VP, Enterprise SalesVerint
VP, Customer Experience SalesAvaya
Worldwide Sales Leader, Security InfrastructureIBM
Executive Advisor + Fractional CROMahdlo Executive Advisors
Where he operates

Sectors he works across

SaaS, B2B & AISoftware
Customer Experience & TelecomSoftware
Financial ServicesRegulated
HealthcareRegulated
IT ServicesServices
Specialties

What he is called in to fix

Ryan is brought in when revenue has to accelerate and the sales motion has to become repeatable — fast.

What he does
Go-to-market strategyRevenue operationsSales leadership & coachingPipeline & forecastingAI-accelerated salesInterim revenue leadershipBusiness transformation
Where he has done it
SaaS, tech & AICustomer experience & telecom softwareFinancial servicesHealthcareIT services
Let's have a conversation

Learn how Ryan can help your business

Thirty minutes, no deck. Tell him where revenue is stalling and he'll tell you what he'd do about it in the first hundred days.

Insights

From Ryan’s desk

All of Ryan’s articles →